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We all know ASOS as one of the big hitters when it comes to buying clothes online, and now you can become part of this growing online retailer by opening a boutique and selling clothes and accessories through the ASOS Marketplace.This is a great opportunity for new fashion designers and up-and-coming brands to sell their fashion collections alongside the world’s most exciting established brands, independent brands and vintage stores, helping you to get noticed and build a brand of your own.If you want to start selling to a global audience of twenty-something fashion lovers, read our guide on how to sell your new and vintage fashion collections on the ASOS Marketplace and get started today!
If you don’t have a PayPal account, you will need one before selling on the ASOS Marketplace. They also require that the selling preferences in your PayPal account are updated, so that the check-box for "Initiate payments from the Pay Anyone subtab of the Send Money tab" is not checked.
Unlike a lot of other selling platforms, which anyone can sign up for, you must apply to become a boutique seller on the ASOS marketplace. Once your application has been received, you will get a response within 3 working days. To make the grade, you need to be counted as emerging design talent, an innovative independent label and boutique, or a seller of the finest vintage selections.There is no guarantee that you will be successful. However, if ASOS do not approve your application but believe you have the potential to become a boutique seller, their Seller Support team will advise you on how to get things right.
If your application is accepted, the next step is creating your boutique. This is fully editable and will enable you to build your own branded area within ASOS Marketplace. Customisable areas include the About Us profile, storefront, logo, showcase of your top items and product listings. If you get stuck at any point, there’s an Account Manager on hand to help you.Don’t forget to link your storefront to your social media channels too, and to make the most of your free blog to engage and inspire customers!
Now it’s time to start listing your items; one of the ASOS Marketplace requirements is that each boutique must have at least 10-15 product listings at all times. Five images are permitted per product listing, and each product has to be shot on a person and in natural daylight..Words are also important; you need to include a concise but informative title and descriptions which tell buyers what they would need to know about each item. Then all you need to do is price and post your items.